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FootPrint

by Emma Burgess, 2008
http://www.footprint-campaign.co.uk/

FootPrint is an interactive campaign that raises awareness of Global Warming. The focus of the campaign is to communicate the idea of reducing excessive energy use by encouraging a change in bad habits and a more positive attitude towards understanding climate change. The campaign consists of FootPrint dance (a dance mat game that could be pitched at live music events nationwide), a website and a supply of promotional merchandise.